Graphic designers constantly complain that there is no career manual to guide them through the profession. Design consultant and writer Adrian Shaughnessy draws on a wealth of experience to provide just such a handbook. Aimed at the independent-minded, it addresses the concerns of young designers who want to earn a living by doing expressive and meaningful work and avoid becoming a hired drone working on soulless projects. It offers straight-talking advice on how to establish your design career and suggestions - that you won’t have been taught at college - for running a successful business. This revised, extended edition includes all-new chapters covering professional skills, design thinking, and global trends, including green issues, ethics and the rise of digital culture.
The book contains all-new imagery, and the previous interviews have been replaced with new ones, each focusing on a specific issue of importance to graphic designers.
Category: | Design |
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Author: | Adrian Shaughnessy |
Publisher: | Laurence King Publishing Ltd. |
Publication date: | 2010 |
ISBN: | 9781856697095 |
Language: | English |
Pages: | 176 |
Format: | 23 x 19 cm |
Number of illustrations and publication supplements: | 45 |
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