How to be a graphic designer, without losing your soul – Adrian Shaughnessy

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Graphic designers constantly complain that there is no career manual to guide them through the profession. Design consultant and writer Adrian Shaughnessy draws on a wealth of experience to provide just such a handbook. Aimed at the independent-minded, it addresses the concerns of young designers who want to earn a living by doing expressive and meaningful work and avoid becoming a hired drone working on soulless projects. It offers straight-talking advice on how to establish your design career and suggestions - that you won’t have been taught at college - for running a successful business. This revised, extended edition includes all-new chapters covering professional skills, design thinking, and global trends, including green issues, ethics and the rise of digital culture. 
The book contains all-new imagery, and the previous interviews have been replaced with new ones, each focusing on a specific issue of importance to graphic designers.

Adrian Shaughnessy is a self-taught graphic designer, writer and editor. Until recently he was creative director of Intro, the London-based music design company he co-founded in 1989. He left Intro in 2004 to pursue an interest in writing and consultancy. His previous books include How to be a Graphic Designer, Without Losing Your Soul and Look at This: Contemporary Brochures, Catalogues & Documents.

Category: Design
Author: Adrian Shaughnessy
Publisher: Laurence King Publishing Ltd.
Publication date: 2010
ISBN: 9781856697095
Language: English
Pages: 176
Format: 23 x 19 cm
Number of illustrations and publication supplements: 45
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